I know what you are thinking, the market is already saturated and both freelancers and clients know where to head to find each other. However, many studies point out that freelancing is the future of many jobs. So, this, my friend, is where you see an opportunity and jump in. With a new gig, you might be solving many struggles of finding qualified freelancers quickly and efficiently. Of course, we are going to leave you to start this alone. This one provides you with a freelance pitch deck template in Google Slides with guidelines to pull this together correctly.
Download the Freelance Business Pitch Deck (in Google Slides)
SoloPro is our Real-Content Template (RCT) invention for your freelance business. Albusi has developed and designed an RCT to access an appealing investor deck. It’s a merge between an actual pitch deck and a template.
You can easily access it through the link below.
I advise you not to stop scrolling. Not yet.
Dive into more details about the business and how to use the pitch deck template below.
1. Make It Different
If the freelance business is already an idea in mind, then you probably know that the competition is stiff. To list a few, Upwork and Fiverr are very popular in the field and already attract many top freelancers in different areas. So, here are some questions to find answers to:
- What are you adding to both clients and freelancers?
- Why would the top freelancers want to create a profile on your platform?
- What are the top features of your freelance business?
- How does your freelance business solve the problems of both freelancers and clients?
- How will your business stand out among other similar ones?
Finding answers to these and similar questions will get you to your value proposition. This defines your unique selling points and how you differentiate your business from others.
For SoloPro, this is what we thought of as features (our solution):
- An Easy-to-use platform with a simple and intuitive interface for freelancers and businesses.
- Robust project management tools, including time tracking, invoicing, and communication features.
- Secure and reliable payment system to ensure timely and fair compensation for freelancers.
- Dedicated customer support to provide assistance and resolve any issues.
2. Hunt the Calibres
Get the best in class and first-row experts!
Even if you’re looking for basic, repetitive, or non-strategic tasks such as copywriting, database management, or design, seek top-rated professionals. Also, exclude the lowest-priced people from your shortlist since they tend to have less experience and are keeping prices low to gain new clients (which is also fine by the way, everyone has to start somewhere, but maybe not suitable for your freelance platform at that time).
It’s also important to know the common areas and fields that business freelancers occupy to ensure you have the right talent pool on your platform. You should also keep that list of fields updated to attract the right people at all times. AI expertise has become the top area for many freelancing businesses.
Just to list a few, here are some areas that are actually ideal for hiring project-based workers/freelancers rather than full-time employees:
- VA (virtual assistance)
- Graphic Designing
- App development
- Proofreading, writing, and editing
- Social media management
- Search Engine Optimization
- Web Designing
3. Build A Strong Software
Since you have already decided how you want to differentiate your freelance business, then it’s time to search for the best developers to put together the most suitable software solution for your business.
This is really important! So, search for the top expertise to help you do that.
I am not an expert here on any software, so I advise you to read and learn more about this.
SoloPro promised that: the platform is accessible via web and mobile devices, ensuring seamless and convenient usage for both freelancers and businesses. That said, build a strong software platform to ensure that you are keeping your promises.
4. Support, Support, Support
What you need to constantly do is hold on to those top-rated and high calibers so as not to flee your freelance platform.
When SoloPro analyzed the problems facing the field, they reinforced the idea that freelancers often face payment delays, unreliable clients, and lack of support, leading to frustration and wasted time. Additionally, businesses struggle to find qualified freelancers quickly and efficiently, resulting in delays in project completion and increased costs. With that in mind, you build and form a strong support team to provide timely solutions and support to both parties so as not to lose any of them at all times.
Also, think about how you can offer both freelancers and businesses growth and learning opportunities. You can offer a library with resources, subscriptions to useful tools, learning courses, and other ideas that would also be beneficial to them. Always think of ways that would make them want to spend more time on your platform.
Bottomline – The Freelance Pitch Deck Summary
Putting everything together, you now have some idea of how you can start thinking about a freelance business and find your seat on the table. Also, you have a great template to pitch your idea for a freelance business (SoloPro) to others. Four things to remember here:
- Make it different
- Look for and hunt the calibers
- Build a strong software
- Support all the way!
Finally, we have shared some guidelines to help you start your freelance marketplace. However, if you’re out of time and want a consultant to help you plan and complete this, contact one of our freelancers. I highly recommend it.
Meet The Author Of This Article
I’m Jenny Ayman, a project manager in the development field with specific knowledge and experience in capacity building and entrepreneurship programs. I aspire to transfer the hands-on experience I gain in my professional career through writing.
Also, if you need help planning your business, I recommend checking out some of our freelancer’s business plans or pitch decks!