| Date | MRR | Churn | ARPU | CAC | LTV | MAU | Subscr. Rev. | Service Rev. | Other Rev. | Expenses | Profit |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2024-01 | $12,153 | 4.2% | $12.53 | $113 | $1,204 | 953 | $9,324 | $2,112 | $517 | $8,234 | $3,719 |
| 2024-02 | $13,287 | 4.0% | $13.11 | $108 | $1,251 | 1,018 | $10,012 | $2,543 | $645 | $8,412 | $4,788 |
| 2024-03 | $15,553 | 3.8% | $14.22 | $105 | $1,323 | 1,103 | $11,324 | $3,612 | $1,064 | $8,912 | $7,088 |
| 2024-04 | $14,812 | 3.7% | $14.01 | $104 | $1,312 | 1,121 | $11,112 | $3,421 | $1,089 | $9,034 | $6,588 |
| 2024-05 | $15,234 | 5.2% | $14.54 | $112 | $1,284 | 1,097 | $11,823 | $3,112 | $1,265 | $9,312 | $6,888 |
| 2024-06 | $15,412 | 3.6% | $14.71 | $107 | $1,352 | 1,153 | $12,112 | $3,324 | $1,278 | $9,412 | $7,302 |
| 2024-07 | $15,623 | 3.5% | $14.88 | $106 | $1,371 | 1,181 | $12,324 | $3,512 | $1,312 | $9,512 | $7,636 |
| 2024-08 | $15,812 | 3.4% | $15.01 | $105 | $1,401 | 1,203 | $12,612 | $3,612 | $1,345 | $9,612 | $7,957 |
| 2024-09 | $16,034 | 3.3% | $15.22 | $104 | $1,423 | 1,221 | $12,934 | $3,712 | $1,354 | $9,712 | $8,288 |
| 2024-10 | $16,212 | 3.2% | $15.33 | $103 | $1,441 | 1,243 | $13,112 | $3,812 | $1,376 | $9,812 | $8,488 |
| 2024-11 | $16,423 | 3.1% | $15.54 | $102 | $1,463 | 1,261 | $13,324 | $3,912 | $1,412 | $9,912 | $8,736 |
| 2024-12 | $16,612 | 3.0% | $15.71 | $101 | $1,482 | 1,283 | $13,612 | $4,012 | $1,453 | $10,012 | $9,065 |